My approach to strategy avoids the limitations of convention by deliberately avoiding them. We work in unfamiliar but inspiring environments, revive simple techniques like listening and empathy. We create conversations that empower everyone. We make time. We learn new ways to stay focussed and to dig deep. We turn our phones off.
I develop strategies for:
Change campaigns: to catalyse and support organisational and social change;
Stakeholder engagement: to encourage involvement and deepen environmental advocacy;
Product development: to align products and services with social and environmental standards and ethics;
Wild interface: to make experiences of wild places sustainable and lead to pro-environmental behaviour;